Southlake · Colleyville · Keller · Grapevine · Haslet · Westlake

    Selling a $700K+ Home in North Tarrant County

    At this price, the first price decides most of the outcome.

    I analyzed every $700K+ single-family sale and failed listing in Southlake, Colleyville, Keller, Grapevine, Haslet and Westlake over the past 12 months. Homes priced right went under contract in 9 days. About 1 in 5 didn't sell at all.

    Free, with no obligation. Built from MLS sales near your home.

    Home for sale in North Tarrant County
    Free Listing ReviewYour home vs. the 3 closest sales
    The past 12 months

    What Happened to $700K+ Homes This Past Year

    1,204 single-family homes sold at $700,000 or more inSouthlake, Colleyville, Keller, Grapevine, Haslet and Westlake. Another 290 were listed and didn't sell. The difference was mostly the first price.

    9days

    Median time to contract for $700K+ homes that never needed a price cut. They sold for 99.1% of their original price.

    89days

    Median time to contract for $700K+ homes that needed a price cut. They sold for 91.6% of their original price.

    86%

    Of 140 homes whose listing failed and later sold, 121 sold below the price that failed, a median of $75,000 lower.

    1 in 5

    $700K+ homes that came to market didn't sell: 290 homes, against 1,204 that sold.

    For sale now
    • On Nov. 10, 2026, 404 homes priced at $700,000 or more were for sale in these six cities.
    • They had been on the market a median of 80 days, and 44% had already cut their price.

    Starting high didn't pay. 86% of failed listings that later sold went for less than the price that failed.

    Get My Free Listing Review
    Past 12 months, $700K+

    City by City

    Each city is its own market. These figures cover only homes that sold at $700,000 or more.

    CityMedian sale pricePrice per sq. ft.Median days on marketSold vs. original priceSalesDidn't sellFor sale now
    Westlake$4,635,000$7949093.0%3042%44
    Southlake$1,415,000$3671497.1%37124%129
    Colleyville$1,100,000$28216.597.8%27013%71
    Keller$900,000$2562397.6%29218%80
    Grapevine$857,250$27316.598.4%13714%35
    Haslet$821,650$2414496.8%10421%45
    • Grapevine and Colleyville move fastest. Homes there that never cut their price went under contract in a median of 6 and 8 days.
    • In Southlake and Colleyville, homes that needed a cut sold for about 90% of their original price, roughly $135,000 on a $1.4 million home.
    • Westlake is the slowest. Only 30 homes sold, and 42% of the homes listed there didn't sell.
    • Haslet and Keller have the most price cuts right now: 58% and 56% of their $700K+ homes for sale have already reduced their price.
    Your price range

    Fewer Buyers at Higher Prices

    All six cities combined. Under $2 million, there are about 3 months of homes for sale. Above $2 million, there are about 11 months, so pricing and presentation matter even more.

    Price rangeSales, past 12 monthsMedian days on marketSold vs. original priceFor sale nowMonths of supply
    $700K to $1M5022298.1%1202.9
    $1M to $2M5281397.5%1242.8
    $2M and up17839.594.9%16010.8

    Months of supply is homes for sale now divided by average monthly sales over the past year. Homes for sale are grouped by current asking price.

    How I'd sell it

    A Plan Built Around the First Two Weeks

    What I do for $700K+ listings, and the numbers behind it.

    Price for the First 14 Days

    $700K+ homes that sold without a cut went under contract in a median of 9 days. Homes that needed a cut sat a median of 89 days and sold for 91.6% of their original price. I price from the 3 closest sales and the homes you'd be competing with, so the first two weeks count.

    • Top-3 comp analysis
    • Competing listings review
    • Price per square foot check

    Present It Like the Homes That Sold

    Buyers at this price compare your home with the best listings they've toured. Your home goes to market with professional staging, HD video tours and targeted ad campaigns, based on what the sold homes near you looked like online.

    • Professional staging
    • HD video tours
    • Targeted ad campaigns

    Reach the Buyers Who Exist

    Fewer buyers shop at higher prices. Above $2 million there are about 11 months of homes for sale. I reach out to the agents who have sold homes in your price range in the past year, because their buyers are the likeliest to be yours.

    • Agent outreach in your price range
    • Launch plan and timeline
    • Weekly feedback and showing report

    Listing Expired or Cancelled?

    Your free listing review compares your home with the homes near you that did sell and shows where the gap was, before you decide whether to relist. No cost and no obligation.

    Get My Free Listing Review
    Good questions

    Selling a $700K+ Home: Common Questions

    How fast are $700K+ homes selling in North Tarrant County?

    It depends mostly on the first price. Over the 12 months to Nov. 10, 2026, homes in Southlake, Colleyville, Keller, Grapevine, Haslet and Westlake that sold at $700,000 or more without a price cut went under contract in a median of 9 days at 99.1% of their original price. Homes that needed a price cut took a median of 89 days and sold for 91.6% of their original price.

    Should I list high and leave room to negotiate?

    The data says no. Of 140 homes in these six cities whose $700K+ listing expired or was cancelled and that later sold, 121 (86%) sold below the price that had failed, a median of $75,000 lower.

    How many $700K+ homes didn't sell in the past year?

    About 1 in 5. Across Southlake, Colleyville, Keller, Grapevine, Haslet and Westlake, 1,204 homes sold at $700,000 or more, and 290 homes had a $700K+ listing expire, get cancelled or get withdrawn without relisting or selling since. Westlake had the highest share at 42%, Colleyville the lowest at 13%.

    Is the market different above $2 million?

    Yes. Homes above $2 million in these six cities had about 11 months of supply on Nov. 10, 2026, compared with about 3 months between $700,000 and $2 million. They took a median of 39.5 days to go under contract and sold for 94.9% of their original price.

    My listing expired or was cancelled. What should I do first?

    Compare your home with the homes near you that did sell, by price per square foot, condition and days on market. A free listing review does that and shows where the gap was before you decide whether to relist.

    Based on information from North Texas Real Estate Information Systems, Inc. for the period Nov. 10, 2025 through Nov. 10, 2026. Single-family homes in Southlake, Colleyville, Keller, Grapevine, Haslet and Westlake. Sales are closings at $700,000 or more. "Didn't sell" counts homes whose $700K+ listing expired, was cancelled or was withdrawn and that had not relisted or sold by Nov. 10, 2026. Homes for sale as of Nov. 10, 2026.

    Start here

    Get Your Free Listing Review

    Tell me about your home and I'll email your review within 24 hours.

    What's in Your Review

    1. Your home against the 3 closest sales, side by side
    2. Price per square foot for your subdivision and city
    3. How many buyers are shopping within 15% of your price
    4. The homes you'd be competing with right now
    5. If your listing expired: where the gap was, and what to change
    Brent Reiter, Fort Worth REALTOR with BK Real Estate
    Brent Reiter, REALTOR®BK Real Estate

    Born and raised in Fort Worth, with an office in Hurst.

    Prefer to talk? Call or text me at 817-874-1602.